Common Internet Scam Formats to Note and How to Avoid Them

by Favour Anthony
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Anyone can become a victim of an internet scam. This is due to the prevalence of highly successful and inventive scams. Con artists use the internet to take advantage of people of all ages with their cleverly devised schemes. They exploit social media sites to prey on their users’ vulnerabilities.

You could be the next victim if you’re not informed. But don’t worry; in this article, we will uncover the most common internet scam formats, examine the psychology behind them, highlight ways to easily spot them, and equip you with the knowledge and tools to outsmart these scammers.

Scammers’ Tricks: Understanding the Psychology Behind Common Internet Scams

Do you recall a time when you were desperate to own a laptop and would stop at nothing to get one? Or perhaps you just wanted a second source of income to supplement your pay and pay off some debts that had piled up? Or is it when a controversial issue is trending online and all you need is the correct information to know where you stand? That’s it! Our wants could make us vulnerable! 

Scammers are aware of this. So, they take advantage of our emotions and need for connection, fear of missing out, or desire for financial gain. The outcomes of internet scams demonstrate that con artists employ psychological tricks to manipulate people into falling into their traps.

Oftentimes, scammers adopt the approach of instilling a sense of urgency. They may say you have won a prize, but you must act promptly to claim it. Due to the rush, victims are unable to carefully assess the credibility of the offer and are forced to make rash decisions.

Scammers also employ social proof to give the impression that their scams are genuine. To persuade victims that their plan is trustworthy, they may utilize phoney testimonials, celebrity endorsements, or create fake online profiles. Scammers trick us into accepting their lies by taking advantage of our trust in others.

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5 Common Internet Scam Formats

  1. Investment scams

If you’re looking for a fast way to make money, you probably should watch out, or else you might be the next victim of an investment scam. There are a lot of fake money-making opportunities and schemes that scammers have invented to get hold of your cash and leave you frustrated. 

Ponzi schemes are one of the most prevalent investment scams. The scammer creates a fake investment website or mobile application and convinces individuals to invest, promising that their money will be used to generate incredible returns. Although these promises are too good to be true, many individuals will fall victim due to their desire for financial independence.

Unfortunately, however, the scammer only uses money from new investors to pay off earlier investors, creating the illusion of profitability. Eventually, the scheme collapses, and many individuals lose their entire investment.

Pyramid schemes are yet another popular investment scam. These schemes are similar to Ponzi schemes, but their success depends on recruiting new members. Scammers try to persuade individuals to refer their family members and friends, promising them a percentage of the money invested by their recruits. 

With this progression, the scheme expands like a pyramid until the scammer has successfully duped a huge number of individuals into investing their hard-earned money. If you intend to invest your money wisely, it’s better to make use of verified investment apps.

  1. Phishing and identity theft

With the increase in technological advancement, scam formats have become increasingly sophisticated. Phishing scammers use fake websites and logos that are similar to those of legitimate organizations, such as internet service providers, online retailers, banks, or mortgage companies, to evade suspicion. 

They send emails to target consumers, claiming that their account has been compromised and needs an update, which cannot be possible until their victims provide sensitive data or personal information, such as passwords or credit card details. 

By employing fear tactics, phishing scammers trick their victims into revealing their personal information, which they use to access their accounts and commit fraud in their name.

  1. Romance scams

Scammers now use social media as a playground, and among the popular scam formats they use to trick unknowing victims is the romance scam. Scammers use stolen photographs and personal information to build fake profiles on dating apps and social media handles that seem real. 

They first establish romantic relationships and earn the trust of gullible people before requesting money, usually for an emergency or to pay the victim a personal visit. Sadly, the victim is left devastated and penniless since the money is never repaid.

  1. Clickbait 

Clickbait is a common internet strategy used to lure readers to drive traffic to a website or increase brand awareness. However, it is usually hard to differentiate between the ones created by scammers. 

In recent times, scammers have used clickbait on social media sites as one of their notorious scam formats to lure victims into clicking on links that lead to malicious websites. It could pop up as an ad while you’re surfing the net, requesting you to claim a prize, learn more about a product, or the subject of your research. 

Con artists use this strategy to scam people by installing malware and stealing their personal information unknowingly.

  1. Phone scams

This is one of the most prevalent scam formats wreaking havoc on victims of all ages. Scammers probably have the sweetest voice, lol. 

They could call you pretending to be agents of your preferred network service provider, financial institution, or tech support team, claiming your account needs an upgrade, or that your device has a technical fault that needs to be fixed urgently. They could also send you fake bank alerts.

By employing fear tactics, they can deceive victims into divulging their personal information, or demand payment for their services.

How to Spot and Avoid Common Internet Scams

Scammers devise highly inventive scam formats to dupe people of their hard-earned money. As a result, it takes alertness and critical thinking to recognize and steer clear of common scams. Here are some tips to protect yourself:

  1. Be skeptical

People who fell for common internet scams could have avoided it if they had trusted their instincts. Offers that appear too good to be true should be avoided. Trust your intuition and ask questions about everything.

  1. Research

To prevent falling victim to internet scams, make sure to research the company or individual involved, and check if they are registered with relevant authorities.

  1. Protect your personal information

Be cautious while providing personal information online or over the phone. Legitimate businesses will not ask you to disclose sensitive information unless suitable security measures are in place.

  1. Secure your devices

Always resist the impulse to download files or click on links from unknown sources. This will assist in preventing clickbait scammers from accessing your device.

  1. Educate yourself

Stay informed about the latest scam formats and warning signs. Equipping yourself with the right information, such as that contained in this article, is your best defence against scammers.

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  1. Report to appropriate authorities

The next step to take if you come across fraudulent conduct is to report it to the relevant authorities. This measure helps to keep scammers off your back and also protects others from being a victim of the same scheme.


Con artists leverage the internet to manipulate people into falling into their traps. Remember to follow your gut and conduct proper research before making any financial commitments. By understanding the psychology underlying common scams and taming our excessive desires, we can stay one step ahead of scammers and protect ourselves or our loved ones from falling for their schemes.

Edited by Priscilla Ajayi.

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