Affiliate marketing in Nigeria is one of the best business models that you can venture into as either a side hustle or a full-time business. This business model would bring you lots of income even in the shortest time as a young Nigerian. It is a type of online business that you venture into, even if you are a beginner in the business world. This business model is very simple to start, and also, as an affiliate marketer, making money would be very easy for you.
What is Affiliate Marketing?
Affiliate marketing is a business model where you market or promote someone else’s products and get a stipulated part of the profit that the person would make a commission. With this business model, you do not even need to have a product to sell and make money. There is no need to create a product or have stock. You only need to find someone who already has a product, liaise with that person on the commission percentage, agree, and promote the product.
You need to understand that no matter how naive and young you think you are. You can start affiliate marketing in Nigeria without stress. Note that you can start affiliate marketing in Nigeria with little or no capital. You only need to have data and little cash for ads to start affiliate marketing in Nigeria. However, if you desire to make so much money from this business model as a beginner, you need to know some basic things about it. The basic things are as follows:
Pick a Profitable niche
Picking a profitable niche is the first thing you need to consider as a beginner that desires to start affiliate marketing in Nigeria. Aside from the passion for starting a business, you also desire to make money from it as a business. This is why you need to focus on profitable niches so that you can make money very fast. What I mean by this is that you should make sure that the niche you want to focus on is one in which its audience is willing to pay heavily for products created for them. Examples of these niches are the Health niche, wealth niche, personal development, relationship, etc.
Pick and Promote Hot Products in the profitable niche
Now that you have decided to start affiliate marketing in Nigeria and picked a niche, the next thing you should do is pick a very hot product in that niche and start promoting it. Hot products are products that are high in demand. These are products that people pay heavily and fast to get. There are always hot products in every profitable niche. All you need to do is identify these hot products, get in touch with people who sell them, negotiate your commission with them, and then start promoting the products.
Know your products
You must know everything about the product you want to use to start affiliate marketing in Nigeria. After you have picked these products, please research the product and know every bit of information about it. Researching about the products would make you understand how they can help your audience, which would give you the confidence to recommend them to your audience. You need to understand the specifics of the product and know how it works. It is this knowledge that you would use to convince your audience to buy the products from you so that you can make your commission. These would even help you to grow your audience more as you would be able to create valuable content about the products to get your audience interested in them.
Negotiate your commission properly
Some product owners can be very funny when they pay you a commission on the promoted and sold products. You must, however, prove to be smarter than they are in this circumstance. Apart from negotiating the commission properly, It is advised that you reduce your negotiations into an agreement and get them to sign the agreement. Reducing your negotiations can happen if you want a long-term business relationship with the supplier. Building a long-term business relationship with suppliers is one of Nigeria’s most ignored aspects of the business. As a beginner who desires to start affiliate marketing in Nigeria and make a profit, make sure you negotiate your commission rate and document it.
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Pick or grow an audience.
If you want to start affiliate marketing in Nigeria and make money from it, you need to pick or grow an audience. If you already have an audience, then it is good for you. Just make sure that your audience is interested in the products you want to sell. It is better to research and ask questions on what your audience wants and use their answers to decide the type of products you want to sell.
You can also grow your audience by creating valuable content for them for free and getting them to know you, like you, and trust you in that space. In this way, they would rush whatever products you want to sell to them.
Read also: How to Start a WhatsApp TV in Nigeria
Pick a platform for selling your products.
To start affiliate marketing in Nigeria, you need to get a platform to promote your products. There are so many platforms to promote your affiliate products online. These platforms are social media platforms like Instagram, Facebook, Tiktok, Twitter, telegram, WhatsApp groups, etc. you need to recognize the best platform for your product and use it. Grow your audience on these platforms and promote your affiliate products.
Promote the products
After you have picked the platform you intend to use to promote the products, the next thing is to place your products on these platforms and start selling them. You can market these products by running ads specifically. The marketing area is part of the little money you need to spend to start this business. You can run the ads with as low as N1,000 to get your products to who exactly you want to sell them to. When creating the ads, make sure that you target the right people who would buy the products.
You can promote the products on Facebook, WhatsApp, Instagram, Twitter, and other social media platforms. To save you the stress, you can contact digital marketers to run effective ads for you for each product you intend to sell.
To start affiliate marketing in Nigeria is not a big deal, and anybody can be an affiliate marketer. The interesting thing about this business is that even as a beginner, you would soon start raking in billions of Naira if you followed the steps stated above.
My name is Olorunsola Omolayo. I am a legal practitioner, chartered accountant, and writer. I am also an Ebook creator who specializes in writing books and blog posts on business topics, especially online businesses.
My leisure activities are writing, seeing movies, and researching.
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